“Rigid braces don’t allow that much movement,” says Stoko strategy specialist Kirsten Geyer. Each twist of the dial cinches cables in the tights that are mapped to the muscles on your body, but still allow for unfettered activity. Stoko ’s K-Line tights-there are three versions with varying ventilation features and lengths-are referred to as “supportive apparel.” Each pair is a full lower-body compression system that the wearer can adjust to their comfort via minimalist dials on the back waistband. Running tights with a built-in knee brace: Injury-prone athletes, these are for you. Mission accomplished.įloafers: what Crocs wish they could be. “We want to be modern, disruptive, and unexpected,” says president and CEO Larry Paparo. Plus, they have side holes for breathability and drainability, a utility hole for easy hanging via carabiner (just clip to your backpack), and massage pods on the inside for extra comfort. What sets them apart from other foam footwear is the rubber outsole, which affords slip-resistant, scuff-proof, boat-deck-friendly wearability. Tucked into a dazzling enclosed modern booth, this OR first-timer brought a dizzying array of shoes in almost every color imaginable, including a scented kids’ Crayola line (yes, they smell delightfully like coconut and grape!) and fun prints like the Baja Llama and Robert Stock collections. This casual, moldable, EVA foam shoe in a loafer silhouette is about as versatile as you can get in a summer shoe, once you get past the unconventional look. Headphones meet sunglasses with Lucyd’s new offerings. It’s one less thing that’s hanging out of your ears or around your neck.” And it takes ear buds out of the equation completely. “It takes away your reliance on the phone because everything’s done through the glasses. “Nobody’s done it like us with some of the patented technology we have,” says Lucyd sales director Ken Strominger. It’s open-ear technology that makes your run safer because you can hear external sound in addition to your music. They pair with your phone via bluetooth to play your favorite jams-and, via two subtle buttons, can even take and make phone calls, adjust volume, and skip tracks while you’re wearing them, whether you’re running or riding, on the trail, on the boat, or… wherever. Lucyd introduced its sleek line of polarized audio shades to the OR crowd this year, and we’re intrigued (especially at the $150 price point). Wrangler brought its new outdoor-focused gear to the show. We’ve got fresh innovation and the technology, but the average consumer can afford the product.” Amen. “With people ‘finding’ the outdoors the past couple of years, they also found that everything in this industry is expensive,” says Aaron Mason, sales manager for ATG by Wrangler. Think yoga pants, compression shorts, puffies, windbreakers, and trail joggers at affordable prices. Wrangler showed up for its OR debut with a whole new line of apparel- All Terrain Gear -that skews less hunting, fishing, and ranchwear, more versatile outdoor garb. A stroll by the Wrangler display stopped us in our tracks when we spotted a stack of colorful tights that fit squarely in the ‘athleisure’ realm. Notable New ExhibitorsĮveryone’s favorite Western wear goes all-terrain. With that, we bring you today’s rundown of brands, gear, and thoughts from the floor. We inspire others to find joy in the outdoors and preserve wildlands for future generations. But about each of you and the community that we’ve created. So you see, this award is not about me at all. It’s about the ‘great us.’ I’ve always liked that concept of ‘us.’ People committed to one another are stronger, just like we are here, today. Other winners: Gloria Hwang of Thousand Mercy M’fon Shammah of Wild Diversity, Goal Zero, National Forest Foundation, and Pack Rat Outdoor Center.Īs retailers, exhibitors, nonprofit staff, buyers, sales reps, and outdoor stewards milled around the convention center today-making introductions, reconnecting with friends, exploring new ideas-Harrison’s parting words in his acceptance speech lingered: “ This is really about people. The annual celebration of the people, retailers, nonprofits, manufacturers, and emerging leaders culminated in the Lifetime Achievement Award presented to Larry Harrison, whose sales-focused outdoor industry career is profound, covering more than five decades and brands including JanSport, Eagle Creek, YETI, Sierra Designs, and Adidas, to name a few, not to mention roles with Outdoor Industry Association and Outdoor Retailer. Get access to everything we publish when youĬoming off of last night’s Inspiration Awards and Outdoor Retailer’s 40th anniversary party, the morning of day two felt, well, inspired.
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